REACH THE RIGHT AUDIENCETarget consumers via demographic and behavioral data
By leveraging the right data and real-time inventory sources, we will pinpoint your target audience, then reach and expand it with a solution tailored to your needs. Whether you want to strengthen your brand or increase sales, you’ll be able to reach people at every stage of the advertising funnel, from complete lack of awareness to the final transaction.
SERVE EFFECTIVE ADSTailor ad serving by consumer position within the buying circle
Q11 solutions are customized, not cookie cutter. Our automated digital platforms continually capture data for the target individual that engages with your brand. You’ll be able to learn more about your customer, then apply this information to increase overall campaign performance across your entire marketing effort.
CREATE NEW CUSTOMERSGenerate brand awareness and engagement to grow your customer base
Programmatic advertising provides valuable information to bolster brand awareness. This includes real-time reports on click-through and engagement rates, traffic and viewability. All of this yields important insights around the type of placements that work best for your brand, and determines which audiences are likely to become new customers.
PROTECT YOUR BRANDEvaluate ad placement risk across six safety categories
Through a mix of insights, best practices, and partnerships with brand safety specialists, Q11 ensures your brand is seen only where you want it to be seen. We measure risk across six different categories: Adult Content, Offensive Language, Alcohol/Tobacco, Hate Speech, Illegal Drugs and Spyware/Malware.
IMPROVE CAMPAIGN ROIReduce costs via real time bidding, ensuring maximum efficiency
Programmatic advertising uses a combination of data and computer learning to target your audience and serve them relevant ads. Through algorithms and real-time bidding, Q11 reaches your desired audience with focused messages, eliminating advertising waste and increasing ROI.